Site 4 biz / Search Engineering
SEO Analysis and SEO Audit of a Website
Let’s find out what’s limiting your business’s search visibility and what changes you should make first.
Let’s choose an analysis of internal factors, a comprehensive audit, or a consultation based on your list of questions.
Over 15 years of experience in SEO and digital marketing.
Compare the scope and results of the studies
Two research formats for different tasks
The appropriate approach depends on the decision you want to make. Often, it makes sense for an existing business to first address internal resource constraints and then invest in external growth.
Internal Factors
Expert SEO Analysis
When you need to figure out what needs to be fixed on your website and determine the steps to take before moving forward with promotion.
- There are a number of technical and content-related issues that you would like to focus on first and foremost.
- The website has been online for a long time, but almost no off-site promotion has been done: first, you need to assess the readiness of the site itself.
- We need an internal audit without a separate analysis of competitors, backlinks, and external reputation.
We analyze: indexing, technical condition, structure, content, and internal links of the pages within the agreed scope. We use the data available in Google Search Console.
Result: well-founded conclusions and a list of priority changes to the website.
Price: 6,000 UAH.
Delivery time: usually 2–5 days.
Internal and External Factors
Comprehensive SEO Audit
When a decision requires comparing resource availability, user behavior, and the competitive landscape for key products.
- You need to understand the limitations to growth and decide what to change within the site and what to strengthen externally.
- Are you working on a new project, a startup, a product launch, or expanding into a new market?
- Do you want to assess the strengths and weaknesses of selected competitors and identify opportunities for initial action?
We analyze: internal factors, relevant competitors, backlinks, significant mentions, and user behavior data. The scope depends on the task and the availability of data.
Result: a management decision, priorities, and specific tasks for the agreed-upon changes.
Price: 12,000 UAH.
Delivery time: 7–16 days.
Specific Questions and Expert Advice
SEO Consulting
For situations where professional advice is sufficient without extensive research, or when you’ve already formulated specific questions. For example, if a website is very old or has obvious fundamental limitations, and you first need to determine the most appropriate next step.
- Google Business Profile and a business’s presence on Google Maps.
- Promoting existing content without a major website overhaul.
- Specific strengths of competitors and the possibility of adopting a similar approach.
- Organic promotion on YouTube, social media, and other agreed-upon channels.
2,000 UAH per hour
A video call on Google Meet for a screen sharing session.
Please send a list of questions and links to the website, profiles, or content. Maksym Myroshnyk will assess the preparation required and the timeframe for completion. Once we’ve agreed on the scope, duration, and total cost, we’ll set a date for the meeting.
If the response requires a separate study, we will agree on its scope and cost in advance.
Or send them to info@site4.biz.
How Does SEO Analysis Differ from an SEO Audit?
| Що порівнюємо | Експертний SEO-аналіз | Комплексний SEO-аудит |
|---|---|---|
| Фокус | Внутрішні фактори поточного сайту. | Внутрішні фактори та зовнішнє середовище за погодженими продуктами й ринками. |
| Технічний стан і зміст | Перевірка та пріоритети виправлення в погодженому обсязі. | Поглиблена перевірка з урахуванням зовнішніх даних і завдання дослідження. |
| Конкуренти та посилання | Окреме дослідження не входить. | Добір релевантних конкурентів, оцінка посилань і значущих зовнішніх сигналів. |
| Поведінка користувачів | Поглиблений аналіз не входить у базовий обсяг. | Входить до вартості за наявності придатних даних і потрібних доступів. |
| Результат для бізнесу | Що виправити у власному ресурсі та в якій послідовності. | Які рішення прийняти й що реалізувати з урахуванням сайту та його оточення. |
| Впровадження | Погоджується окремо. | Погоджується окремо. |
Behavioral Analysis in a Comprehensive Audit
Behavioral analysis is included in the Comprehensive SEO Audit. Досліджуємо переходи між сторінками, цільові дії та можливі перешкоди на шляху до звернення за наявності достатніх даних аналітики.
This stage is not included in the Expert SEO Analysis. Its focus is on the technical condition and content of the website. Once you have traffic, backlinks, and an external presence, it makes sense to evaluate them alongside user behavior as part of a Comprehensive Audit.
Do you just need competitor research?
We can handle this separately. Pricing is available upon request: it depends on the number and scope of websites, directories, products, countries, and the required level of detail.
First, we determine what conclusion the study should support and agree on the sample. We focus on the strengths and weaknesses of key products and opportunities for initial actions. Regular monitoring of specific competitors can be arranged separately.
What You'll Get Based on the Study Results
Clear Conclusions
The data confirms which restrictions are significant and what else still needs to be verified.
Justified Priorities
What changes should be made first, what factors influence them, and which ones can be postponed.
Basis for Implementation
Guidelines or detailed assignments within the chosen format, including examples and assessment criteria.
How to Set Priorities
For example, when important commercial pages are accidentally blocked from indexing, you should first check for and resolve this issue. We evaluate speed-related issues and other changes in the context of the other problems.
In the conclusions, we provide examples of pages, evidence, potential impact, recommended action, and a method for verification.
Maksym Myroshnyk is reviewing the key findings and recommendations. We will agree on the scope of the materials, the specifics of the tasks, and the format for presenting the results before work begins.
How We Get Started and Carry Out Our Work
Task
Please send us a link to your website or a description of your upcoming project, your key products, your target market, and the questions you need answered.
Volume
We agree on the format, scope of the review, access rights, deliverables, price, and timeline. For a consultation, we first review your list of questions.
Research
We compare the available data, manually verify key observations, and determine the values for your task.
Decision
We provide the approved materials and explain the recommendations. For the consultation, we discuss the prepared questions on Google Meet.
How SEO Research Relates to the Demand Map
At Demand Map, SEO research is conducted to the extent necessary for a specific project to make decisions and plan for future development.
If, following a separate SEO analysis or audit, you order Demand Map to research demand, compile a semantic core within the agreed scope, and develop a strategy for further growth, the cost of the next phase may be partially adjusted to account for the relevant research that has already been completed.
We agree on the scope of material reuse and the adjustment amount before the Demand Map begins. For a large website, a separate in-depth audit may require additional work.
Who is implementing the recommendations?
You can use the research materials with your team. If you need further assistance with Site 4 biz, we can agree on an appropriate format for our collaboration.
Care / Monitoring and Adjustment
For regular monitoring and minor, agreed-upon changes. On familiar platforms, we make simple adjustments; on others, we prepare requirements and verify their implementation by the client’s technical support team.
Growth / Implementation and Development
To systematically work on customer acquisition: we implement priorities, conduct our own experiments, test hypotheses, and develop effective solutions for your business.
Initial complex corrections, major website overhauls, and custom development are priced separately.
Frequently asked questions
No. For an established clinic or other business with a long history, an SEO analysis may be sufficient if the primary focus is on the website itself. A startup may benefit from a comprehensive assessment of the environment prior to launch. For obvious basic limitations or a specific list of questions, a consultation is appropriate.
Agreed-upon products, search results, the competitive landscape, and an available prototype or materials. We conduct technical reviews only when there is already a subject to review; we analyze user behavior only when data is available. If you need to research demand and design a future structure, we’ll recommend a Demand Map.
We can focus on internal factors as part of an SEO analysis. For the external analysis, we select relevant alternatives and websites that appear alongside yours in search results. We’ll agree on their number and relevance before we begin.
For coordinated audits, read-only access to Google Search Console, GA4, and other available systems may be required. You can submit an initial request without providing access. If data is unavailable, we’ll explain what insights are available and why we need to collect more information. Setting up new analytics is arranged separately.
Research and implementation have separate scopes. The results can be shared with your team. We coordinate Site 4 biz work on your existing website through Care or Growth; we evaluate significant initial scopes separately. For a custom-built or unfamiliar platform, we can prepare requirements and verify the implementation with your technical support team.
An expert SEO analysis costs 6,000 UAH and usually takes 2–5 days. A comprehensive SEO audit costs 12,000 UAH and takes 7–16 days to complete.
Before we begin, we agree on the scope of the project, the materials needed, the necessary access, and the completion date. The timeline depends on the complexity of the website and the task; the countdown begins after we receive the agreed-upon source data and access.
Site 4 biz / Next Step
Let's start with the question you need an answer to
Please send a link to your website or a description of your upcoming project, your key products, your target market, and what you’d like to find out. If you already have a list of questions for the consultation, please include it right away.
We will propose the format, scope, and terms of the project. We will schedule the Google Meet consultation after assessing the necessary preparation.
Or send an email to info@site4.biz.
Let’s agree on the format and scope of the work
